The Republican Party of Virginia and its units should adjust their roles by “Going Local”. SUVGOP outlines several first recommendations in our report as listed here.
The state party and local units should collaborate to invest heavily in identifying the most important issues to suburban voters in each election cycle and with an eye toward identifying longer-term suburban trends.
· Republican candidates running in suburban areas of Virginia should choose two to three issues of concern to the electorate and define our solutions to these problems - issues that will encourage crossover voting by independents who may normally be inclined to vote for the official positions of the Democratic party, its candidates and elected officials.
The state and local parties in suburban areas should make an immediate and concerted effort to recruit a deep bench of potential candidates who are very involved in their communities and plan to run for office over the next five to ten years. The parties should offer education and assistance in the mechanics of professional campaigns.
Our tone matters. State and local candidates should develop a campaign tone that appeals to suburban voters.
Local units and the state party should place a renewed emphasis on making volunteer politics an enjoyable and rewarding activity in which volunteers feel personally invested. Opening up opportunities for innovation and individual responsibilities.
The Party should regularly communicate with activists across the state via a weekly or monthly email newsletter.
Suburban city and county units should make it as easy as possible for working families and young voters to participate in the Republican community.
Local units should experiment with new forms of precinct organization to reach suburban voters.
The Republican Party should encourage the development of organic grassroots groups such as the Tea Party and SUVGOP. The existence of such groups demonstrates the breadth of the Republican Party, not disunity.
The Republican Party of Virginia should establish a Suburban Advisory Committee comprised of unit chairs in suburban areas to provide advice and guidance on reversing the trends in these critical regions.